Asia White Collar (VN)

CASE STUDY

Challenge:
AWC, a Vietnamese recruitment and HR consulting firm, sought to refine its market positioning, expand its business development capabilities, and enhance its recruitment strategies to cater to international clients. While they had strong local expertise, they needed a more structured approach to strategy, business development, and client acquisition, particularly in high-value industries.

Gauthier’s expertise in business development and scaling operations in Vietnam has been instrumental in the growth of my businesses. As a Board advisor, his sharp strategic mindset, accountability, and leadership-driven approach played a key role in our success. His ability to navigate complex challenges, expand teams, and grow client networks showcases his exceptional business acumen and leadership.

Nguyen Ngo The Cong Senior Executive & Multi-Business CEO | Assistant to the Chairman of Vingroup

Deliverables & Execution

Conducted a strategic assessment of AWC’s service offerings and identified key areas for differentiation in the competitive Vietnamese market.
Developed a targeted business development strategy, focusing on high-growth industries such as technology, finance, and manufacturing.
Provided deep market insights to position AWC as a leading recruitment and HR consulting firm for foreign businesses entering Vietnam.
Advised on recruitment best practices, talent pipeline development, and executive search methodologies to enhance AWC’s service delivery.
Strengthened AWC’s ability to attract multinational clients through tailored market entry advisory and workforce planning services.
Facilitated connections with key industry leaders, helping AWC secure strategic partnerships and expand its client base.

Result

Successfully repositioned AWC as a premium HR and recruitment consulting firm for both local and international businesses.

Secured long-term contracts with multinational corporations looking to establish operations in Vietnam.

Improved operational efficiency and recruitment turnaround times through refined strategies and process optimization.

Increased revenue and business sustainability through stronger business development and client retention efforts.